In this episode of The Jasper Blueprint podcast, Bessi dives into critical insights on business strategy and cultural shifts as we approach 2025. Bessi critiques the current market culture, highlighting how the rush for quick fixes and disconnected projects often divert resources from long-term strategic work and emphasises the importance of intentional decision-making and strategic planning to drive sustainable growth amid uncertainty. Bessi argues that true mastery in business strategy requires time, consistent practice, and embracing both novice and expert elements of leadership. By identifying and leveraging your unique strengths, your business can differentiate itself from competitors and secure a lasting competitive advantage. This episode is a must-listen for leaders aiming to align their company’s goals with its core capabilities for continued success in 2025 and beyond.

Also in this episode: 

  • An unhealthy rush for quick success in today’s market often distracts businesses from essential strategic work.
  • True mastery requires time, intentional practice, and embracing the state of being a novice when necessary.
  • Differentiation and leveraging a company’s brilliance are key to achieving sustainable growth and competitive advantage.

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About Bessi Graham:

With nearly 25 years’ of experience working with business owners, governments, and large funding bodies to merge money and meaning, my experience spans from the grassroots of sitting in the dirt working with business owners across the Pacific Islands through to the United Nations in Geneva. This has given me an unparalleled perspective.

This Podcast Is Produced, Engineered & Edited By: Simplified Impact