In this episode of The Jasper Blueprint podcast, Bessi delves into the transformative impact of purpose-driven storytelling and truth-telling within organisations, engaging with Dom Thurbon to explore how these elements drive meaningful change. With a focus on behaviour change and the realities of today’s fast-paced business environment, Dom offers invaluable insights from his extensive career as an executive and consultant. Together, they examine how unexamined assumptions about business purpose limits growth and how embracing change and disruption unlocks new competitive advantages. Bessi and Dom further dissect the essence of innovation within organisations, emphasising that true change begins with individuals, not just frameworks or strategies. Through Dom’s firsthand experiences and stories, they illustrate the essential role of organisational alignment, clear purpose, and honesty in driving transformative change.

Also in this episode: 

• Truth-telling in leadership, leaders must model authenticity and honesty, fostering environments where truth prevails over convenient falsehoods.
• Storytelling as a catalyst, effective storytelling clarifies objectives and rally teams, transforming abstract ideas into shared missions.
• The power of shared purpose should be more than just a statement; it must align actions and serve as a guiding principle for decision-making.

About Dominic Thurbon

Dom Thurbin is an internationally recognised speaker, facilitator, and expert in driving behaviour change within organisations facing external disruption. As a former Partner at EY, one of the world’s largest professional services firms, Dom brings extensive experience in business strategy, purpose-driven leadership, and navigating change. His best-selling works, published in over 15 countries, span topics such as generational shifts, the future of work, and education. At just 23, Dom founded Karrikins Group, a behaviour change agency that grew to 150 staff across Australia, New Zealand, and North America before its acquisition by EY in 2019. He also founded Educator Impact, a tech company specialising in teacher quality and student wellbeing, which was acquired by Qoria in 2022. Fun fact: Dom is a world top-10 debater, devoted Tottenham Hotspur fan, and still harbours dreams of rockstardom with his band, The Glorious Fourth.

Connect with Dominic

LinkedIn: linkedin.com/in/dominic-thurbon-95b56836

Websites: domthurbon.com

Subscribe to the Jasper Blueprint podcast:

Apple Podcast | YouTube | Spotify

Connect With Bessi Graham:

Website | | LinkedIn | Instagram | Facebook Group

About Bessi Graham:

With nearly 25 years’ of experience working with business owners, governments, and large funding bodies to merge money and meaning, my experience spans from the grassroots of sitting in the dirt working with business owners across the Pacific Islands through to the United Nations in Geneva. This has given me an unparalleled perspective.

This Podcast Is Produced, Engineered & Edited By: Simplified Impact